On Craft

Confidence is a
layout decision.

Read the feature

A magazine spread that happens to be a website: a wide canvas, one deep accent used as a whole plane, and type that carries the argument. Every division is a hairline rule, never a shadow.

The whole plane is the emphasis. There is no second color to reach for.
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Essay

Serif for weight

Fraunces sets the headline; Inter never crosses into display.

Note

Asymmetry as voice

Text at seven columns, whitespace holding the rest.

Method

Hairlines, not shadows

A single 1px rule opens every block.